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New Skin: A Case Study

New Skin: A Case Study

Key Takeaways A visual redesign can transform user perception and adoption of FileMaker solutions: Updating the look and feel of an existing FileMaker system, even without changing its underlying functionality, can dramatically improve user satisfaction, reduce...
The Tragedy of Comic Sans

The Tragedy of Comic Sans

In what may be the definitive final argument in the Comic Sans wars (those of you who attended my FileMaker DevCon session know what I’m on about), Pixartprinting via Sara Boboltz of Huffington Post have given us an infographic that shows the true economic and...
The Purpose of Icons

The Purpose of Icons

Key Takeaways Icons guide interaction and reduce cognitive load: The primary purpose of icons is to visually communicate actions, options, or statuses faster than text—helping users engage with software more intuitively and efficiently. Solid vs. outline icons...
Bob Shockey to Speak at DevCon 2014

Bob Shockey to Speak at DevCon 2014

Alchemy Consulting Group founder and CEO Bob Shockey will once again speak at the FileMaker Developer Conference. This year, Bob will start with a discussion of ?real-world type design in FileMaker Pro and Go, including some typography basic information and an...
Interface Copy Rules

Interface Copy Rules

I found a great article from a designer at Google Ventures, about how to use text in interface design. Anyone who follows Alchemy Group knows that we focus heavily on the visual design aspects of interface design in our FileMaker business ?solutions. This article...