We’ve just launched our new site! Check out the video to learn more.
888-663-6382
CALL NOW
The Death of Irony

The Death of Irony

by | Apr 22, 2013 | Article, Design, News

I was in Portland recently, where almost everyone there made me feel less cool than I thought I was. The clothes are cool, the speech is cool, the attitude is cool ? Even my hotel was cool, the Ace (there’s one in NY and other locales as well). But coolness is...
SkyNet, Skeuomorphs, and You

SkyNet, Skeuomorphs, and You

by | Feb 25, 2013 | Article, Design, News

On occasion, I find myself obsessed with a set of concepts ? an internal conversation, if you will – for which I have no single, definitive term. In place of the tidiness of a self-limiting word is a whirling, soupy m?lange of random thoughts, half-baked ideas,...

Quality Control Teamwork

by | Feb 5, 2013 | Article, News

Here at The Alchemy Group, we pride ourselves on solid code and great interfaces. Part of delivering that to you, our valued client, rests in top-notch quality control. That’s why we are happy to announce the addition of Monique Guzman to our team. Monique is...
Lookout! Toast!

Lookout! Toast!

by | Aug 29, 2012 | Article, News

We bought a new toaster. It was necessary after.. the incident. But never mind that. The interesting thing about this toaster is that it beeps when the toast is about to pop up. “Lookout! Toast!” I’m not sure why this is necessary, because the...

Pre-DevCon Webinar: Long Live Your App!

by | Jun 20, 2012 | Article, News

If you are a FileMaker Technet or Business Alliance member, you can attend a pre-DevCon webinar I am presenting next Thursday, June 28. This is a highlights-only version of the “Long Live Your App!”session I will be presenting at DevCon 2012 in Miami. Hope...

Gauging Usability for Longevity

by | May 19, 2012 | Article, Design, News

Usability testing is a great idea for anyone developing apps. There are few experiences for a developer more eye-opening than watching a user interact in unexpected ways with his creation. I learned about traditional usability testing from Don Levan of Vanguard Custom...